Learn the financial terms used by C-level Executives, how to identify opportunities, how to have a financial conversation and how to articulate the financial value of your proposals – establishing credibility and differentiating yourself from your competitors.
1-DAY INTERACTIVE WORKSHOP
In this workshop you will develop financial acumen and be comfortable articulating the financial value and ROI of your proposals.
TARGET PARTICIPANTS
Enterprise and Global Account Sales Teams and Support.
OBJECTIVES
- Familiarize your sales teams with financial impact and terms to help them gain confidence and competency in having financial conversations with Executives
- Understand and interpret key financial statements to be able to communicate the impact of your solutions on these statements
- Uncover opportunities by analyzing financial statements and identifying client pain points
- Understand how executives prioritize investments and how to position your company’s proposals higher on the priority list
- Learn how to articulate and calculate the ROI of your company’s solutions
WHAT MAKES US DIFFERENT
Our workshops are conducted exclusively by a CFO who has had the responsibility for investment decision making at large corporations, similar to the Client Executives your sales teams will face. Each workshop is customized for your company, its solutions, and its target clients. We work strictly on real proposals and live deals.
